These are tough times for employers as you are looking constantly at your bottom line, you also need to keep an eye on your best employees. Employee retention is a hot topic and a recent report from Sterling Price (a human resource firm), is all in favor of employers conducting an employee survey. This enables you to find out what their likes and dislikes are in a non-threatening manner, all the while gathering pertinent information and in particular what the deal breakers might be. The upside of this is that you are letting your staff know that their concerns and kudos are being voiced and that ultimately, management cares.
Now that you have that data at your disposal, acting on it in a timely fashion proves to those employees that their comments have been heard. By implementing an employee recognition and/or loyalty program, it only serves to reinforce that management is concerned about the overall well-being of their staff. Without having to constantly deal with employee turnovers, a more synergistic team develops naturally.