by Savannah Bobo | Jun 27, 2023 | Incentive Industry, News
We have some big news, and his name is Steve Prebble! Steve is officially the new CEO here at Incentive Solutions and OneAffiniti. Prebble has had decades of experience in building and growing companies all over the world in the retail, tech, and data realms....
by Savannah Bobo | Jun 14, 2023 | Channel Sales, Drive Sales, Incentive Programs, Incentive Strategies, Increase Sales, Sales Incentives, Sales Tactics
A sales incentive plan should help you get more revenue. But that’s like saying any script will make a good movie. While a plan is a good first step, you must check if your plan is right for the task. A rom-com script wouldn’t make for a good horror film, and...
by Savannah Bobo | Apr 19, 2023 | Uncategorized
Jeff Cagle, recently named Director of Global Accounts at Incentive Solutions and OneAffiniti, contributed insights to Contractor Supply magazine on how through channel marketing benefits distributors. Through-channel marketing (TCM) programs are typically offered by...
by Savannah Bobo | Apr 17, 2023 | B2B Marketing, Customer Loyalty, Infographic
Customer and channel partner engagement is crucial for every business-to-business (B2B) brand. Increasing engagement with your B2B brand begins with providing a positive, memorable customer experience. In industries where products are often all designed to meet the...
by Savannah Bobo | Mar 27, 2023 | Channel Incentives, Channel Sales, Customer Loyalty, Drive Sales, Manufacturer Incentives
In a new article featured in Manufacturing.net, Jeff Cagle (Director of Global Accounts at Incentive Solutions and OneAffiniti) shares insights on how channel incentive programs can help B2B brands build incremental revenue and customer loyalty. By using best...