by Mark Herbert | Dec 22, 2021 | Contractor Loyalty, Customer Loyalty, Distribution Channel
Are your dealers or contractors really feeling the value of your channel loyalty program? Do you offer rewards and technology that motivate and engage, or does your loyalty program feel more like a burden? In her new Mechanical Hub article, What Is Your Loyalty Worth...
by Mark Herbert | Nov 12, 2020 | B2B Loyalty, Business Management, Contractor Loyalty, Distributor Loyalty, Loyalty Programs, Online Reward Programs, Online Technology, Reward Programs
What is eLoyalty? When it comes to the growth and longevity of an online business, eLoyalty refers to the act of generating and maintaining customer loyalty within the virtual marketplace. When the goal is to increase sales, repeat purchases and brand loyalty become...
by Nichole Gunn | Aug 19, 2020 | Contractor Loyalty, Customer Data, Customer Loyalty, Customer Relationship Management, Distributor Loyalty, Employee Loyalty, Gamification, Incentive Solutions, Loyalty Program Benefits, Loyalty Programs, Loyalty Rewards, Online Reward Programs, Online Technology, Reward Programs, Uncategorized
Maintaining a high level of loyalty program engagement is one of the key factors in determining the success of your customer loyalty program. a who doesn’t want success? Here at Incentive Solutions, more than half of our standard incentive program plan involves heavy...
by Mark Herbert | Jul 31, 2020 | B2B Loyalty, Channel Sales, Contractor Loyalty, Customer Data, Customer Loyalty, Customer Relationship Management, Distributor Loyalty, Drive ROI, Drive Sales, Incentive Technology, Increase Sales, Loyalty Program Benefits, Loyalty Programs, Loyalty Rewards, Mobile Rewards, Online Reward Programs, Uncategorized
For many manufacturers and distributors, the first thought behind investing in a customer loyalty program very rarely involves the collection of channel data. And rightly so! When our client’s main goal is to gain customer loyalty, they are looking to foster a strong...
by Luke Kreitner | Jun 25, 2020 | B2B Marketing, Channel Sales, Communication with Channel Partners, Contractor Loyalty, Customer Data, Customer Loyalty, Loyalty Program Benefits, Loyalty Programs, Loyalty Rewards, Mark Herbert, Online Technology, Team Leadership
Good news! A PR was released today announcing our CEO and President Mark Herbert’s recent article published in Contractor Magazine’s June 2020 Issue! With over 30 years in the incentive industry, we are proud to share Mark’s insights for plumbing and heating...
by Luke Kreitner | Feb 5, 2020 | B2B Loyalty, Channel Incentives, Channel Sales, Contractor Loyalty, Incentive Solutions, Incentive Strategies
It’s time to expand your view of contractor incentive programs. Yes, you can use contractor incentive programs to increase sales, build brand preference, and gather better data. But by strictly focusing on end results, manufacturers and distributors are missing an...