Incentives for Indirect Distribution Channels

Incentives for Indirect Distribution Channels

By going through indirect distribution channels, manufacturers can sell to a big buyer audience. This way, manufacturers don’t have to rely solely on their in-house sales team. While indirect selling has its benefits, it’s not without its challenges....
4 Secrets to HVAC Customer Loyalty Management

4 Secrets to HVAC Customer Loyalty Management

If you’re an HVAC supplier looking to build better channel partnerships, improve customer retention, or gather more end-user data, a loyalty program is a great tool to have at your disposal. Today’s loyalty programs are much more than just plastic, points-collecting...
10 Best Uses for a Channel Partner Incentive Program

10 Best Uses for a Channel Partner Incentive Program

Data and behavior are two of the biggest drivers of sales channel success. If you’re a channel sales or channel marketing professional, this isn’t news to you. How many times have you wished you could pull off targeted channel strategies, if only you had...