by Savannah Bobo | Mar 14, 2023 | B2B Loyalty, Customer Loyalty, Loyalty Programs
Attracting and retaining customers as a business requires careful planning and efficient work. Retailers and other business-to-consumer (B2C) brands may opt to use loyalty programs that offer discounts, rewards, or other incentives to people in return for store and...
by Nichole Gunn | Jun 14, 2022 | Customer Loyalty, Distribution Channel, Loyalty Programs
When it comes to channel partners, loyalty is a huge goal for almost any company. Knowing that a company will work with you every time they need to collaborate on increasing their sales lets you have confidence in your ability to grow your business. If you’ve been...
by Mandy Freeman | Sep 7, 2021 | Customer Loyalty, Customer Relationship Management, Infographic, Loyalty Programs, Loyalty Rewards
For many B2B companies, a customer loyalty program is one of the best ways to stand out from the competition. In industries where customer or channel partner relations can often get cold and impersonal, loyalty rewards can add the warmth that keeps your buyers drawing...
by Nichole Gunn | Aug 19, 2021 | Incentive Solutions, Loyalty Programs, Loyalty Rewards
If you’re looking to implement a loyalty program or strategy, you’ve probably considered whether you should run the program internally or use a loyalty software provider. There are many advantages to utilizing loyalty software and expertise. They all boil down to one...
by Mandy Freeman | Aug 12, 2021 | Customer Loyalty, Distributor Loyalty, Loyalty Program Benefits, Loyalty Programs, Loyalty Rewards
If you’ve already offered a loyalty program to your tire customers or channel partners, maybe you’ve seen how beneficial they can be. Or maybe you’re in the research phase, trying to determine if a loyalty program would be a fitting customer engagement solution....
by Mark Herbert | Aug 10, 2021 | Customer Data, Customer Loyalty, Infographic, Loyalty Programs
If you’re looking to upgrade or acquire customer retention software, you might be wondering what kind of features and benefits you should be on the lookout for. Well, that depends on what kind of company you are, what your go-to-market strategy is, who your...