by Mandy Freeman | Sep 7, 2021 | Customer Loyalty, Customer Relationship Management, Infographic, Loyalty Programs, Loyalty Rewards
For many B2B companies, a customer loyalty program is one of the best ways to stand out from the competition. In industries where customer or channel partner relations can often get cold and impersonal, loyalty rewards can add the warmth that keeps your buyers drawing...
by Nichole Gunn | Aug 19, 2021 | Incentive Solutions, Loyalty Programs, Loyalty Rewards
If you’re looking to implement a loyalty program or strategy, you’ve probably considered whether you should run the program internally or use a loyalty software provider. There are many advantages to utilizing loyalty software and expertise. They all boil down to one...
by Mandy Freeman | Aug 12, 2021 | Customer Loyalty, Distributor Loyalty, Loyalty Program Benefits, Loyalty Programs, Loyalty Rewards
If you’ve already offered a loyalty program to your tire customers or channel partners, maybe you’ve seen how beneficial they can be. Or maybe you’re in the research phase, trying to determine if a loyalty program would be a fitting customer engagement solution....
by Mark Herbert | Jul 15, 2021 | B2B Loyalty, Customer Data, Customer Loyalty, Dealer Incentives, Distribution Channel, Distributor Loyalty, Loyalty Program Benefits, Loyalty Programs, Loyalty Rewards
If you’re an HVAC supplier looking to build better channel partnerships, improve customer retention, or gather more end-user data, a loyalty program is a great tool to have at your disposal. Today’s loyalty programs are much more than just plastic, points-collecting...
by Luke Kreitner | Mar 18, 2021 | Loyalty Programs, Loyalty Rewards
When you run loyalty rebates promotions, you get the extra revenue that you’d get from a sale with the additional information customers might not be willing to provide in a regular promotion. You can drive customer loyalty and develop better sales and marketing...
by Nichole Gunn | Feb 18, 2021 | B2B Loyalty, Customer Loyalty, Distributor Loyalty, Loyalty Program Benefits, Loyalty Programs, Loyalty Rewards
Customer loyalty can be defined as an emotional connection customers have to your brand, which inspires them to consistently choose your brand over the competition. Customer loyalty can be measured in several ways, such as: The percentage of customers making repeat...