by Mark Herbert | Oct 28, 2020 | Drive Sales, Incentive Program, Incentive Programs, Increase Sales, Motivate Sales, ROI, Sales Incentives, Sales Tactics
For manufacturers, farmers, craftsmen, and other industry “producers,” direct sales are often the first form of distribution considered when trying to promote one’s product. As opposed to indirect distribution which relies on a channel of varying intermediaries to...
by Luke Kreitner | Sep 24, 2020 | Drive ROI, Free E-Book, Incentive Industry, Incentive Program, Incentive Rewards, Incentive Solutions, Incentive Strategies, Incentive Technology, ROI
An incentive program is a proven tool for substantial business growth. Whether a company is looking to inspire employee sales behavior, reward loyal channel partners, or collect invaluable customer data, incentive program ROI is simply one of the many benefits. And...
by Mark Herbert | Sep 11, 2020 | Drive ROI, Loyalty Program Benefits, Loyalty Programs, ROI
Today’s question: what is ROI and how is it calculated? The ultimate goal and bottom line for any business is growth. When a business makes an investment in a loyalty program, for example, in the hopes of boosting sales and gaining business, ROI is a standard metric,...
by Nichole Gunn | Aug 4, 2020 | Communication with Channel Partners, Customer Data, Customer Loyalty, Customer Relationship Management, Loyalty Program Benefits, Loyalty Programs, Loyalty Rewards, Online Reward Programs, Online Technology, Reward Programs, ROI, Sales Incentives, Value Added Reseller
When it comes to customer loyalty program best practices, establishing an enrollment strategy is just one of many key steps to a solid program structure. Whether you’re planning to run a reward program internally, or are exploring various loyalty program providers,...
by Luke Kreitner | Jun 29, 2020 | Channel Incentives, Channel Sales, Customer Data, Customer Relationship Management, Distribution Channel, Incentive Industry, Incentive Program, Incentive Programs, Incentive Rewards, Incentive Solutions, Incentive Strategies, Incentive Technology, Leadership Team, Online Technology, Performance Incentives, ROI
It’s summertime! Which means peak season for craft beer producers as they compete to fill customer’s cups with sweet elixir. It also means that our VP of Marketing and Creative Services, Nichole Gunn, is back with some incentive program strategy in her second...
by Mandy Freeman | Jun 22, 2020 | Channel Incentives, Dealer Incentives, Employee Incentive Programs, Incentive Industry, Incentive Program, Incentive Rewards, Incentive Solutions, Incentive Strategies, Infographic, ROI, Uncategorized
Whether your top competitor sports one, or you’re part of a forward-thinking company culture looking to get ahead, building an incentive plan is on your list of priorities. But where do you begin? The road to a successful incentive program is not considered easy, but...