“I wish I knew that… if only I’d heard it before!”

by | Oct 10, 2012 | Incentive Industry

You shouldn’t have to say this when talking about your incentive program. That’s why Incentive Solutions is sending you this newsletter. We want to keep you up to date on trends affecting the world of motivation and engagement.

Every quarter you’ll receive actionable research; papers and opinions from industry experts; and what new product enhancements are furthering how your objectives are achieved through motivation and engagement. Whether you’re a current client or just someone who’s interested in incentives, we invite you to learn how these developments can positively impact you.

Click here to contact me today. I’d love to hear which trends are affecting your business.

Steve Damerow

Tracking Trends

2012 was a relatively stable year for incentives. Businesses appear to be rebounding from hitting bottom, and many are seeing sales increases by gaining market share from their competitors. It’s a perfect time to rejuvenate or relaunch your own new and improved rewards program.

On the HR side of things, businesses have reduced employee payroll and have made keeping their best talent a top priority. Loyalty programs are becoming a popular way to ensure employee motivation.

In this climate, the use of non-cash rewards as an incentive has never been more appropriate. Recent studies from McKinsey, Harvard and Aberdeen found that companies that use sales incentives outperform their peers in almost every category. In the PWC 14th annual CEO Survey, the majority of CEO’s surveyed said that “using more non-financial rewards to motivate staff” was the most prevalent enhancement to their HR strategies.

The Incentive Research Foundation 2012 trends report found that in order for motivation firms to sell HR or channel incentives, we have to:

  • Provide research that cites ROI
  • Map key performance indicators
  • Create a system that utilizes tech advancements and special media that increases client touch points for maximum ROI

Incentive Solutions’ unique combination of online reward programs, non-cash rewards, gift cards and individual/group travel incentives does just that.

We work tirelessly to remain at the forefront of these trends, and to successfully incorporate them into the products and services we offer.

Every 200th response wins a free 4-night cruise!


Over the course of the past year we’ve invested record amounts of money into the R&D of our products and services. We think it shows! We’re constantly updating the RewardTrax SaaS platform so we maintain our position as the most technologically advanced, customer-centric company in the incentives industry. We’ve developed so much our marketing department can’t keep pace with product development. Feel free to contact your account manager and ask for a quarterly program evaluation so your program is optimized for the most ROI.


The corporate meeting and event planning industry has evolved with the web. Travel Solutions, An ISI Company, is at the front line of this change offering all the services you need for your next corporate event – all on a no-fee, á la carte basis. That means you choose only the travel or planning services you need.


Every year Incentive Solutions partners with deserving charities to donate funds and resources to on behalf of our clients. This year we’re continuing our support of Hire Heroes USA, an organization that creates job opportunities for veterans and their spouses through training and corporate partnerships. On top of the generous funding we’re giving on your behalf, we’re also donating trips through our Travel Solutions division in order to give these families a little R&R and quality time together. The honor of supporting this cause wouldn’t be possible if it wasn’t for you and all our other clients’ patronage. So thank you from all of us here at Incentive Solutions.

Incentive Solutions partners with deserving charitie

<strong>About </strong>Nichole Gunn

About Nichole Gunn

Nichole Gunn is the VP of Marketing at Incentive Solutions, an Atlanta-based incentive company that delivers advanced, agile B2B customer loyalty and channel sales incentives programs.

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