Interesting Research on The Benefits of Sales Incentive Programs

Incentives, Motivation and Workplace Performance: Research and Best Practices

• Incentive programs can boost performance by anywhere from 25 to 44 percent
• U.S. organizations spend over $100 billion annually on incentive programs
• When programs are first offered for completing a task, a 15 percent increase in performance occurs
• Asked to persist toward a goal, people increase their performance by 27 percent when motivated by incentive programs
• When incentive programs are used to encourage “thinking smarter,” performance increases by 26 percent
• Programs that run a year or more produce an average 44 percent performance increase
• Programs running six months or less showed a 30 percent increase
• Programs of a week or less yielded a 20 percent boost
• Programs that reward performance based on meeting or exceeding goals generate the most positive results
• In 92 percent of cases, objectives were surpassed, met, or partially met.

2014 Trends in Engagement, Incentives, and Recognition

• Business leaders acknowledged that 37% percent of all their salespeople missed making their numbers last year

Choosing sales incentive’s doesn’t have to be stressful

• Enterprise software clients used competition to motivate sales reps to hunt for new business – result: an increase of 20% in new qualified sales opportunities

Get The Most Out Of Your Sales Incentives Program